Telesitting in Hospitals

by Karen Blum

It’s no surprise that hospitalized patients are at an increased risk of falls. They’re in unfamiliar surroundings and may be taking new medications with side effects. And many experience decreased activity while recovering from various illnesses or surgeries. What may be surprising are the numbers: Each year, an estimated 700,000 to one million people fall in hospitals, according to the Agency for Healthcare Research and Quality

Falls can cause additional medical problems and more medical bills. In an effort to monitor patients at a high risk for falls, some hospitals have employed patient sitters — non-clinical staff who are assigned to provide in-room monitoring. Sitters may be trained to calm patients who are disoriented or encourage them to stay in bed while they call for a nurse or other caregiver. But this is a high-intensity solution, and it doesn’t come cheap. One community hospital in …

Why deceptive Medicare marketing may impact the health of older adults

by Liz Seegert

We’ve all seen those ads where high-pressure sales tactics are used to encourage older adults to sign up for Medicare Advantage plans, plus the seemingly endless telemarketers and robocalls. If you think these marketing approaches have been getting worse over the past few years, you’re right. 

A new issue brief from The Commonwealth Fund found that nearly all people ages 65 and older have received some plan marketing, with three-quarters seeing one or more television or online ads per day. One in three reported receiving seven or more phone calls per week. And these confusing, high-pressure tactics can mean people are enrolling in plans that don’t meet their health needs. The mixed messages can also affect how people view the …